What is a Design SPRINT vs. Design THINKING?

A very, very, very brief overview.

Design Thinking

“Design thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.”

—TIM BROWN, EXECUTIVE CHAIR OF IDEO

Design Sprint

The Design Sprint* is a step-by-step process for solving big challenges, creating new products, or improving existing ones in just 4-days. It helps teams quickly test and validate new ideas with users.

* The Design Sprint was invented at Google by Jake Knapp.
** Design Sprint 2.0 is an adaptation of the original Design Sprint from 5 days to 4 days.

---

Design Thinking is a philosophy and a broad set of tools and techniques. 

The Design Sprint is an application of Design Thinking. It’s a specific recipe to achieve certain results.

---

If Design Thinking includes ingredients like flour, butter, and chocolate chips; and techniques like measuring, mixing and baking… 

Then the Design Sprint is a recipe for chocolate chip cookies.